|
E-BUSINESS This start-up e-business needed to generate a corporate identity that would work well on the web; their primary touchpoint; and would still be strong in print for marketing materials. I showed them several choices, one of which appears at bottom right, but we chose the 3-D concept for it's technical look, flexibility on the web, and bold appeal in print. Marketing and collateral materials are shown |
|
|
|
|
| SOFTWARE This was a company of technicians with no marketing in place. They needed a logo and an informative brochure. The sophisticated design and bold logo clearly places this consulting firm in a leading position in their market helping clients to trust them with a crucial and expensive consulting contract. |
|
| The interior of the brochure called for a great deal of information to be communicated in an easy-to-absorb manner. They wanted to place themselves as the only leading provider of services for implementation and support of a particular, advanced, software suite for process manufacturers. By breaking up the copy into more “digestable” units and using a relaxing color pallete and simple, uncluttered graphics, I’ve created a piece that’s both pleasant to look at and very quick to grasp for busy executives. |  |